the action or process of identifying and cultivating potential customers for a business's products or services.

The internet offers several avenues for content creation. You can write blogs, share newsletters, draft web copy—the list goes on.

 Email marketing is a form of marketing that can make the customers on your email list aware of new products, discounts, and other services. It can also be a softer sell to educate your audience on the value of your brand or keep them engaged between purchases. 

an individual who creates and shares content intended to educate or entertain an audience across social media platforms. 

Off-page SEO refers to SEO tactics applied outside of a website to improve its rankings. These tactics often include link building, guest posting, social media marketing, and more. 

The goal of off-page SEO is to get search engines (and users) to see your site as more trustworthy and authoritative. 

Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It involves using email to send advertisements, request business, or solicit sales or donations.