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Portfolio
 

A portfolio is a compilation of academic and professional materials that exemplifies your beliefs, skills, qualifications, education, training, and experiences.

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01

Social media optimization (SMO) is the use of social media sites to enhance a company or organization's brand and its online presence. Social media sites have been used to increase awareness of new products and services and help organizations connect with customers.

02

Social media content creation and management is the process of creating, scheduling, and publishing social media content. This can include text posts, images, videos, or any other type of content that can be shared on social media.

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03

Scheduling involves planning social media updates and content ahead of time using a social media management platform or other publishing tool. Scheduling saves time by allowing users to draft several messages at once, often as part of a publishing approval process or larger marketing campaign.

04

Organic Social Media Marketing

Organic social is any social media activity without a paid promotion. It uses free social media tools to build and engage with an online following. Paid social, a.k.a. social media advertising, refers to anything on social media that's influenced by advertising dollars.

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